For the first time, The Weinstein Company is reinventing the red carpet premiere of its highly anticipated “The Giver” for good by giving fans the chance to attend the premiere and sit near their favorite stars by fundraising for charities supporting the arts.
Beginning today through August 1 at 2:00 p.m. EDT, fans can sign up at www.crowdrise.com/thegiver4good to participate in The Giver Movie Premiere for Good on Eventbrite and then kick-off their fundraising efforts on CrowdRise to attend the premiere. Leveraging Eventbrite’s online seating map, fundraisers can earn the ability to sit near select cast and crew of The Weinstein Company’s The Giver, including Jeff Bridges, Katie Holmes and Brenton Thwaites.
The Giver Movie Premiere for Good event is the inaugural campaign of a new collaboration between Eventbrite and CrowdRise, designed to provide nonprofits, companies and individuals everywhere the ability to merge charitable giving and live events. The 100 fans to raise the most money will attend the premiere in New York City. The more money a fan raises, the closer she or he will sit to the cast and crew. The top 10 fundraisers will get seats in an exclusive VIP section, tickets to the after party and a meet and greet with celebrities. Donors will also be entered to win cool prizes from event sponsors like Uber and from members of the cast. For example, anyone who makes a donation to any fundraiser’s page will have a chance to win a Taylor Swift guitar signed personally to the winner by Taylor.